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Radio Publicity: How to Be a Good Talk Radio Guest

The following is adapted from an article by Roberta Gale in Talkers magazine. After spending more than 20 years as a radio talk show host, Roberta is now president of Roberta Gale Media Coaching. The...

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Author Promotion: How Terry McMillan Got Her Bestselling Start

When Terry McMillan’s first novel Mama was published in 1987, her publisher only sent out press releases and review copies — their standard low-level effort for first-time authors. So Terry took the...

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Michael Levine: Ten Commandments for Dealing with the Media

A little story first: Michael Levine once sent out a great package for his book, Lessons at the Halfway Point (Celestial Arts). The package included three pages with cartoons at the top and some brief...

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Ernie Zelinski: Creative Book Marketing Strategies

Below are a few of self-publisher Ernie Zelinski’s favorite ways to sell his books. Ernie is the author of Career Success Without a Real Job: The Career Book for People Too Smart to Work in...

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Using Google Alerts to Market Your Books

Guest post by S. E. Gregg What I have done to market my book that works for me and will work for you is this: Sign up for Google Alerts via http://www.google.com/alerts. When you sign up for Google...

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Book Publicists and Book Publicity Services: N to Z

This page features PR services, book publicists, media coaches, and PR agencies which specialize in working with book authors and publishers. Alert: Before signing with any service, be sure to check...

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Book Publicists and Book Publicity Services: A to M

This page features PR services, book publicists, media coaches, and PR agencies which specialize in working with book authors and publishers. Alert: Before signing with any service, be sure to check...

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Facebook Book Marketing Q&A: Good Stuff Here!

Here are a few of the book marketing questions (with my answers) that I got today after posting the following on my personal Facebook timeline: If you had a chance to ask a 33-year book marketing...

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Selling More Books Audio Series

Selling More Books Audio Series Listen in as John Kremer describes classic and innovative ways to market your books. Learn how to get publicity for your books. Learn how to sell more copies of your...

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Book Marketing Makeover Months Redux

In December 2011 and January 2012, I featured guest posts from book authors, publicists, service providers, and others. Some of that book marketing content is still relevant today (seven years later),...

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